Curated Buying Assortment for Carter’s Spring/Summer 2021 Collection

For the Carter’s Spring/Summer 2021 Collection, I curated an enticing buying assortment that captures the essence of carefree childhood adventures. This selection combines vibrant colors, playful patterns, and comfortable styles, creating a delightful array of apparel and accessories for infants and toddlers.

Project Overview:
• Creative Inspiration: Drew inspiration from the warmth and joy of spring and summer, emphasizing bright colors, playful patterns, and a sense of adventure.
• Focus on Quality: Prioritized high-quality materials and craftsmanship to ensure comfort and durability for little ones.
• Versatile Designs: Curated styles that offer versatility for everyday wear, special occasions, and outdoor play.
• Affordability & Value: Ensured the assortment remained affordable while maintaining the brand’s commitment to style and value.

Key Highlights:

✅ Trend-Driven Approach: Incorporated seasonal trends to create an assortment that feels fresh, modern, and fun.
✅ Parent-Focused Selection: Addressed the needs of parents by prioritizing ease of wear, washability, and comfort.
✅ Joyful & Playful Aesthetic: Designed the collection to evoke a sense of joy, excitement, and carefree spirit.
✅ Balanced Assortment: Created a well-rounded mix of wardrobe essentials and statement pieces.

This curated buying assortment reflects my ability to combine creativity, trend awareness, and strategic decision-making to deliver a collection that meets the needs of both parents and children, capturing the essence of the season.